Your pricing model is good to go.

We build revenue engines that scale without you.

Fractional CRO and commercial growth for B2B startups — fintech, SaaS, crypto, and AI — with product-market fit that needs to become predictable revenue.

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The problem

You've got traction. Now you need a revenue engine.

Founder-led sales isn't scaling.

Pricing is guesswork.

No clear ICP or repeatable process.

Every deal feels custom.

You're the bottleneck.

What we do about it

We build the infrastructure that lets you scale.

Pricing strategy, sales systems, partnership frameworks, and GTM execution. We don't hand over a deck and disappear — we implement alongside you until it runs, then hand it back.

What we do

Four ways we build commercial muscle

Fractional CRO & growth advisory

Pricing grounded in customer research

ICP development and market positioning

Sales infrastructure and pipeline systems

Less reliance on founder-led selling

Go-to-market execution

GTM frameworks built from scratch

Sales playbook development

When and how to build the commercial team

Metrics and forecasting discipline

Strategic partnerships

Partnership and channel strategy

Complex stakeholder negotiation — banks, processors, enterprise

Co-selling and partner enablement

AI-enabled lean growth

AI tools that scale reach without scaling headcount

Forward-deployed marketing systems

Infrastructure that outlasts the engagement

Who we work with

Pre-Seed to Series B with product-market fit

Founders ready to step out of every deal

VCs supporting portfolio GTM

Tech-services teams productizing

Trusted by founders, VCs, and accelerators across fintech, crypto, and B2B SaaS

Working with startups and innovation partners globally.

Results

What the work produces

$180K → $640K

ARR in 6 months

+35%

average contract value

startups advised per year

AI tooling · MyStoryPro

Challenge

Founder-led sales, unclear pricing, ARR plateaued at $180K.

Approach

Customer research, rebuilt pricing tiers, a real sales playbook.

Result

ARR to $640K in 6 months; founder sales time cut 70%.

Construction Tech · TaskTag

Challenge

Underpriced product, no clear ICP, custom deals slowing growth.

Approach

15 customer interviews, value-based pricing, a defined ICP.

Result

Average contract value +35%; sales cycle shortened 40%.

Agency · Myosin

Challenge

Project-based revenue; wanted to productize the offer.

Approach

Product packaging, a pricing model, and a GTM strategy.

Result

Launched first SaaS offering; 8 pilot customers in 90 days.

In their words

What founders say

“

The strategy sprint GTG ran saved us hours. Within a week we had a clear view of how Web3 could help — and what to avoid.

Matt MasonCMO

“

When I looked at the full-time hires my budget could afford, I couldn't see how I'd get to market. GTG did the groundwork better than I could have myself.

Greg ConsiglioCEO

“

GTG makes the connections I need, wherever I need them. They help me see around corners to what's coming next.

Blake KimFounder

Ready to build a revenue engine that scales?

Let's talk about where you are, where you want to go, and how to get there.

Book a call →